Wine at 360°

What is wine for me? For me, wine is not only a product to be sold, it is not only a liquid to be appreciated that fills the drinker with emotions, it is not even only a passion. Wine is a part of my life, it runs through my veins, it’s a way of being. I am not like those passionate extremists who see wine everywhere and sometimes risk overdosing… Sometimes I am detached from it since in order to survive sometimes one needs to be hard and emotions need to be measured and calibrated.  The world of wine takes hold of you at a young age and you don’t realise it. I am crazy for the smell of the must on my hands, so much so that I like to smell my hands even after washing them, searching for that scent and those feelings. It is difficult for me to walk through the vineyards in a relaxed way, normally I walk with a certain degree of apprehension, the vines aren’t my children but rather my patients. I started helping my father with the bottling when I was a child, running away crying when a bottle slipped from my hands and broke on the ground. The transport pallet was my scooter, the taps for filling the demijohns my pistols, the leftovers from the pruning my  swords, and meanwhile the Rivetto winery was taking possession of me. The was never excited about the tractors, oddly for a little boy, but I was entranced by the maps, geographic and topographic, the slope lines of the hills hypnotised me, I was enraptured and perhaps this helped me to travel the world. I used to swim in the summer in the wine vats, filled of course with water for the occasion…

Finally, I would like to simply say that owning a 100-year-old winery cannot and should never be motivated by passion and enthusiasm alone, but by pride, by a sense of belonging and by a little bit of cynicism which allows one to treat wine like a job/business and makes it possible to survive over time.